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Email marketing is a form of direct marketing that uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing
SEO stands for "search engine optimization." It is the process of getting traffic from the "free," "organic," "editorial" or "natural" search results on search engines.
An advertising campaign is a series of advertisement message that share a single idea and theme which make up an "Integrated Marketing Communications" (IMC). Advertising campaigns are built to accomplish a particular objective or a set of objectives
Social media marketing refers to the process of gaining traffic or attention through social media sites.
Digital marketing (also known as data-driven marketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.